Fixie

The Project. The Details. The Results.

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The Client

Fixie


Project Description

The concept for this project was to create a sustainable product that was useful and could be re-used over and over again. The Fixie Bike Kit is a complete beauty kit for the girl on the go. The kit includes lotion with SPF to protect your skin, Body Mist to keep you smelling wonderful, Lip Balm to keep your lips soft and a comb to keep your hair looking great.

All of these products come inside a reusable bag that attaches to the handle bars of your bike. The fixie bag comes with a long strap that can be hooked onto the bag, turning it into a purse so you can take all your things with you.

Project Details

Urban Accents



Graphic Design

All of the design work done for this project is original. I designed the logo, picked the fonts and the colors used for each package. I designed the pattern for the bag and printed it on fabric.

Package Design

I incorporated the theme of the product into the design of the packaging for each product as well as the bag and the logo. The gear theme represents the bike theme that the product was created for.

Branding

Fixie is a company I created for this project. The logo and all the information about this company were created for this project. The logo features an "e" with gears on it to represent bicycle gear.

Product Design

I designed and sewed the bag to have pockets to hold each item inside and to hold a cell phone. The bag can attach to the handlebars of your bike while you riding and also has a shoulder strap that clips on so you can take it with you.

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© 2021 Lisa Dixon Design

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